Seven top online marketing trends for 2008
To know where we’re headed in 2008, we must understand how Americans adapt to the latest information and communications technology. According to May 2007 research from the Pew Internet & American Life Project, roughly half of Americans actively use online communications devices.
The breakout:
- 8 percent are deep users of the participatory Web and mobile applications.
- 23 percent are heavy, pragmatic tech adopters who use gadgets to either keep up with social networks or be productive at work.
- 10 percent rely on mobile devices for voice, text, or entertainment communications.
- 10 percent use information gadgets but find them a hassle.
- 49 percent use devices only occasionally, and many of these users resent all electronic connectivity.
To read more
The breakout:
- 8 percent are deep users of the participatory Web and mobile applications.
- 23 percent are heavy, pragmatic tech adopters who use gadgets to either keep up with social networks or be productive at work.
- 10 percent rely on mobile devices for voice, text, or entertainment communications.
- 10 percent use information gadgets but find them a hassle.
- 49 percent use devices only occasionally, and many of these users resent all electronic connectivity.
To read more
posted by Hotel Net Biz at
7:26 AM
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